CONTENT 101 WHITEPAPER
Content marketing is the art of creating, curating, and distributing content employing tactics such as visual storytelling to build and strengthen relationships with target audiences by giving them relevant, informative, and useful content tuned to audience, platform, and medium. If that seems like a lot, well, it sort of is. But if you break it down into small pieces, the puzzle isn’t so intimidating. Download our whitepaper for info on how to know your audience, clarify your goals, embrace your authority, understand your funnel, implify your messages, track your successes, and iterate.