CONTENT 101 WHITEPAPER
Content marketing is the art of creating, curating, and distributing content employing tactics such as visual storytelling to build and strengthen relationships with target audiences by giving them relevant, informative, and useful content tuned to audience, platform, and medium. If that seems like a lot, well, it sort of is. But if you break it down into small pieces, the puzzle isn’t so intimidating. Download our whitepaper for info on how to know your audience, clarify your goals, embrace your authority, understand your funnel, implify your messages, track your successes, and iterate.
To understand our name, you need to know two women: our founder … and an ancient Egyptian demon goddess.
Because yep, Ammit is an ancient demon goddess. Often called the Devourer, Ammit gobbles up the hearts of the undeserving when they die. If that sounds like a strange character to name a content marketing firm after, you should get to know our founder and leader, Malayna Evans. In addition to a passion for clients and content, Malayna is a legit expert in ancient history. So when she started the biz, a demon goddess who specializes in understanding life stories, analyzing emotional realities, and gobbling up hearts seemed like an appealing fit.
To learn more about Malayna, content marketing, and possibly an occasional dash of ancient history, check out our blog.
Leave a Reply
You must be logged in to post a comment.