Central Line
Episode Number: 109
Episode Title: Inside the Monitor with ASA’s CEO
Recorded: September, 2023
(SOUNDBITE OF MUSIC)
VOICE OVER:
Welcome to ASA’s Central
Line, the official podcast series of the American Society of Anesthesiologists,
edited by Dr. Adam Striker.
Welcome to ASA’s Central
Line, the official podcast series of the American Society of Anesthesiologists,
edited by Dr. Adam Striker.
DR. ZACH DEUTCH:
Welcome back to Central
Line. I'm your guest host, Dr. Zach Deutsch. Today, we're going to talk with
Paul Pomerantz, the CEO of the ASA, about his reflections on his career with
the ASA as he's about to retire, what his future holds for him and what it's
like to go through this transition, and also some thoughts about where the
society is headed and our specialty is headed in the future of health care.
Paul, welcome to the show.
MR. PAUL POMERANTZ:
It's a pleasure to be
here. I'm really looking forward to this. I've long admired these podcasts. The
interviews have been absolutely fascinating and to be part of an interview is
very exciting.
DR. DEUTCH:
And we're glad to have
you, of course. And let me also say, on behalf of our members, thank you for
leading our specialty as a CEO for the last I want to say, is it ten years?
MR. POMERANTZ:
Ten years.
DR. DEUTCH:
Before we start, all of
our listeners, I think, and our ASA members know who you are and have read
things you've written and heard you speak, but they may not know as much about
your background. So can you tell us a little bit about where you grew up, where
you went to school, kind of what your professional trajectory was before you
came to the ASA and then during your tenure as CEO?
MR. POMERANTZ:
Sure. Well, I'm
originally from Philadelphia, born and raised. Before I started my career, I
went to school at Temple University, undergrad and graduate school. Got my
degree, my master's degree, in business administration with a concentration in
health care. And following graduation, I worked with a series of health systems
in Philadelphia, Thomas Jefferson University Hospital and then the Medical
College of Pennsylvania, which eventually became Drexel University Medical
School. Prior to starting those jobs, I actually had a stint with the federal
government and worked at what eventually became CMS--in those days was known as
the Health Care Financing Administration--and worked for a program in their
quality division. So I had the regulatory experience and the health care
delivery experience. The Medical College of Pennsylvania, where I had worked,
was acquired by a large health system in the western part of Pennsylvania, that
was Allegheny Health System. And at that time, I chose to look at something
new. I had learned of a position with an association based in the Philadelphia
area, that was called the Clinical Laboratory Management Association, really
was hospital laboratory clinical lab managers and those in independent
laboratories who were learning and honing their their leadership and business
skills. I joined with them and they began to start to get active in advocacy as
well as management sciences. And so I worked with them through a period of of
fairly significant growth because of the regulatory environment which the
clinical labs were in. I then went from there to Washington, where I started
work with the Society of Interventional Radiology, went from there to the
American Society of Plastic Surgeons. From there, a group in the drug
development field. And then went to the, my Dream job, in 2013, which is the
American Society of Anesthesiologists.
So I've had, as you
could tell, a fairly interesting background in many aspects of health care and
working with multiple specialties. In fact, when I was working for Jefferson
and the Medical College of Pennsylvania, my day to day responsibilities
included a lot of oversight of various parts of hospital operations, including
supporting some of the clinical services. And these included anesthesiology,
ambulatory surgery, working with various surgical departments, supporting and
developing the emergency department. So a really good experience and working
very closely with physicians and in the delivery of health care.
DR. DEUTCH:
And so based on these
positions, you've had to move around in your professional life a fair amount.
Is that correct?
MR. POMERANTZ:
That's correct. My
trajectory took me from Philly to Washington, D.C. to Chicago and a little bit
back and forth in between.
DR. DEUTCH:
And where do you plan to
go once you step away from the ASA? Are you going to fully retire? Are you
going to continue to work in some capacity? And where do you plan to settle?
MR. POMERANTZ:
Oh, that's a fantastic
question, something I've been spending a lot of time on. But the current plan
is I plan to remain active, to work in another fashion. Maybe you would call it
partially retire. But I plan to work actively as a consultant, advising
nonprofit boards and CEOs, helping them be more effective, helping boards
through strategic planning and developing more effective governance processes,
coaching chief executives. And then I've also joined forces with an executive
search firm. And then I will get more involved in serving nonprofits as a
volunteer as well.
DR. DEUTCH:
Sounds good. And the
things that you're talking about doing obviously seems you're very well
qualified to pursue those types of endeavors. So that sounds like a wonderful
idea to me.
While you've been CEO,
you've been a prolific writer, I believe 54 executive reports for the Monitor, including
an article you just wrote on the reflections on your tenure as CEO and kind of
a new beginning in terms of turning that position over. Can you comment on why
that topic is particularly important at this moment?
MR. POMERANTZ:
Certainly. You know, the
act of retiring and entering a new life phase, to me, it's so profound, so
significant. You know, I was just thinking about this the other day, and you go
through a couple major transitions in your life, right? You go through school,
you go to college, you get married, you have kids. But when you start a job,
you start a career, you may have that for 20, 30, 40, 50 years. So when you
leave your career, that's a really big transition. And you know, you're
entering a new phase that will have a really significant impact on you, on the
legacy that will define the meaning of your life in many ways. And you realize,
quite honestly, that the horizon to have an impact on society, on lives, on
your profession, on the industry you serve is limited. And so it has really a
lot of meaning just to reflect, to understand where you are, what you've been
able to accomplish, what you didn't, what you've learned, the insights you
might pass on to the next person so that some of the insight will have benefit
to those who come after. So it's a very significant phase where I feel
personally it's cathartic, I guess, to use a term, to really document where you
are and what you observe at that point in time.
You know, the key part
of this is the transition that I'm going through is also a key point of
transition for ASA. For ASA and for myself, it's just a big period of
transition.
DR. DEUTCH:
Talking about the ASA,
the ASA has some proprietary communication venues like the Monitor, like this
podcast series, Central Line. You've probably seen even in just the past ten
years, a lot of change. What do you think about the role these communications
have in serving the specialty and our members today?
MR. POMERANTZ:
Well, this is one of the
transformations I'm most proud of in the ASA. When I first started, ASA had
periodic communications. We had a monthly newsletter. It was not yet called the
Monitor and tended just to be a report of society news. And we had the journal
that came out monthly. But we had no forms for member two-way communication.
And what's happened is is ASA has truly become a multimedia organization that
communicates with its members in a variety of ways and provides members the
opportunity to engage and provide two-way feedback. So we become like a lot of
other sophisticated media companies. And we've really sought to engage our
members as full partners in their daily experience. Every day, members can
expect the Monday morning outreach or the ASA Monitor Today. And now they get a
Monitor issue every month. But it's a much more interesting read. It has a
society news, but it has a lot of current scientific and regulatory and
business news affecting the specialty. A lot of good articles on leadership and
management trends. You know, a lot of great insights from young members and
members representing a variety of perspectives that make the Monitor so
interesting. We got video, as I said, we have podcasts. We we have a Community
that has over 20,000 people regularly participate on it and have signed the
terms of participation. And so in that community, members are involved with
very active discussions with each other.
So I guess the bottom
line is ASA has become a very, very dynamic media organization. I like to
compare it to newspapers, you know. Newspapers you used to get once a day. You'd
read it. You get the Sunday New York Times. Now newspapers are an ongoing
experience. And so I think people look for the same kind of multimedia
experience from the societies that they're they're part of.
DR. DEUTCH:
I think that's well
said. And, you know, the concept of the evolution of communication venues and
things like social media and from the print to the screen, I think about that a
lot because I feel like I'm not coming to the end of my career, but I feel like
it's hard for me to keep up. Things are just happening so quickly like that, I
don't know what rule it is, but the rule that computer processing power doubles
every 18 months. So, you know, I'm really grateful to have people, a large
society, our state society and our national society with people that are really
facile with this. To your point, I think our ability to engage members from all
levels of career and through all different venues has been extremely effective.
So I totally echo your sentiments in that.
MR. POMERANTZ:
Absolutely. You know,
one other thing, as you were chatting and you hit something that really
resonates with me personally, especially given social media and the volume of
information and the volume of the conversation, is that in the days, let's say,
15 years ago, I would be able to look at all the communications going out of
the organizations I work with and really make sure I could cite every article
in the Journal, I could cite every article in my society newsletter, I knew all
the key correspondents going on in the organization. Now there's so much that
it's impossible to really monitor or frankly, to control it. And the role of
executives in this space is to really, rely on an information network that
doesn't rely on touching every piece of information. You have to become more
trusting and a bit better at sort of just navigating what's just a river, a
whitewater river of information so that area of trust and being able to see
what are the key kernels of information and insight that help you better manage
the organization. You just can't keep on top of it all.
DR. DEUTCH:
It does make sense. And
it kind of brings us to my next question, which is, so you've been involved in
managing variety of things, including this aspect of communications. Looking
back over on a general sense, how do you see your legacy as CEO? Some of the
stuff that you're happiest about, that you accomplished, you're most proud of,
and maybe some work that you feel like is still left to be done or wasn't done
in a way that, you know, you wanted to have it done properly.
MR. POMERANTZ:
Sure. You know, and this
is, I'll tell you, for me, it was probably the most profound thing to think
about was what did I accomplish. And coming to terms with work that's
unfinished. And I write about, in the Monitor column, about the sense of
unfinished work, of work that's incomplete. But the time has come and you have
to leave the field in the condition it's in.
So from my perspective,
here's what I'm most proud of. First, I think we built a really strong
organization. When I came into ASA. We had a structure that preceded me where
there was really not a full time CEO. The CEO was technically, in our bylaws
and our organizational documents, the elected president. And there were two co EVP's
one that ran the Schaumburg office, and the other ran the Washington office. Kind
of a siloed organization. And the infrastructure was kind of stretched and
somewhat antiquated. Information technology and certainly in our facilities. Staff
did not work across silos. There not a lot of teamwork. And so I think what I
did was I saw where we had strength. One of the areas, for instance, I'm most
proud of and it saw in ASA and attracted me to ASA was a strength in our
advocacy. I mean, it's unparalleled in medicine--strong, muscular advocacy. But
I saw areas where we were weaker. We didn't have in those days, you know, a
strong information technology or project management. Our communications wasn't
as strong. Our quality programs weren't well organized and led under a kind of
a single strategy. So there was a lot of opportunity to develop the
organization. And I think what I was able to do over time is develop a really
good professional team and culture at ASA.
You know, I'm very proud
of our our incoming CEO, Brian Riley, who came to us from about seven years ago
from Crain Communication, bringing a lot of good business skills, digital
planning skills, communication skills. We brought in other leaders from a
variety of backgrounds. I hate to mention names in departments because there's
always something that I'll think of later. But the idea is that I have a very
excellent staff team, people who are committed to the really the best in their
industry, their continued development to servicing the members at the highest
possible caliber and really provide some excellent, excellent work. And I think
what all these people have in common is not only their their commitment to
excellence and their professionalism, but their commitment to working in
partnership with our physician leaders. So we built a culture of teamwork in
the organization, across the staff, but also a strong sense of partnership with
our elected leaders, with our board, with our house and our administrative
council. So I'm very proud of the culture that we've built.
The second area that I
think I've had impact long term is helping ASA build influence across the
health care ecosystem. I think ASA was a strong organization when I came in, an
impressive one, but it was really focused inward, really addressing the needs
of its members, but only through itself. And what we've done over the last, I
would say, you know, half a dozen years or so, is look at how we could build
influence in the broader health care ecosystem. How can we develop, improve
relationships with health and hospital systems and with the organizations that
represent them? How can we build improved relationships with other medical
specialty societies that have shared interests so that together we can take collective
action? How can we work more effectively with other organizations in
anesthesiology so that we're not necessarily competing with each other, but we
could work more effectively with a shared voice? Related to that, we built, you
know, exceptional programs in leadership and professional development. And part
of this is to leverage our members natural aptitude for leadership so that as
they grow in positions of influence, they can bring some of that influence more
broadly to ASA as well. People like Mary Dale Peterson and Joanne Conroy, who
are noted leaders within the hospital administration and health system
leadership. You know, part of this was a partnership we put together with the
American College of Healthcare Executives to provide education to our members
on executive education, but also to provide education to the ACHE audience on
the role of anesthesiologists. And so there's a lot in the area of building
influence where I think we've been very, very successful.
One recent example just
just one, is that as the impact of the No Surprises Act became to be felt
across anesthesiology, we knew that part of our strategy had to go beyond the
legislative and the regulatory. The law was being badly implemented and low
opportunity to change the law, we felt the right action to take, along with
other organizations, was through the legal realm and through litigation. And so
we joined forces with the American College of Radiology and the American
College of Emergency Physicians to file a lawsuit that has become part of
several legal challenges to the law, and that has had its impact because of the
way the courts have ruled and forcing a change in the regulatory environment
surrounding the No Surprises Act. That coalition remains intact and is
continuing to file Amicus briefs as well as look at other litigation
opportunities and support continued regulatory and public relations pressure.
The key idea here is that we've influenced moving forward by identifying
opportunities for collective action in the medical society world.
The third area I think
would be t services and benefits. ASA has developed just become increasingly,
as I said before, a digitally proficient organization. We talked a lot about
our communication channels. We've also significantly increased the educational
resources available to members. We've introduced the POCUS, point of care
ultrasound certification program, the Pearls, advanced life support training,
Simstat, other programs. These weren't my ideas and I wouldn't even say they're
part of my legacy. But the idea is that we develop the infrastructure to
support these incredible member ideas, develop them relatively rapidly, get
them in members hands, and they've been invaluable benefits. We're looking at
how we build on that track record of product development so we can more rapidly
identify winners, develop markets for these products, and get them into the
hands of members and others who need them.
I feel happy about those
things. But then there are things. I lie in bed awake at night and worry, Oh
man, I wish I could have done this or I wish I could have done that. So the
things that I feel have not been accomplished. I've put this three key ones.
The first is the payment
challenges facing the specialty. You know, when you look at the policy
challenges we face, and there are many, it's a lot of policy headwinds and
health care these days: scope of practice, certainly a workforce and many, many
of them. But the one that really stands above the rest for me is the fiscal
one. The fiscal sustainability of the specialty. Medicare payments going down,
commercial payment really driven by the No Surprises Act and just the insurance
industry, they're consolidated power, is overall payment for anesthesiology
services is steadily being driven down and it's affecting members incomes. It's
driving a lot of uncertainty in the profession. And I think having an overall
comprehensive strategy to address payment is one aspect that has eluded ASA's
leadership through the years and I feel that that's an area that needs to be
addressed.
We've formed an entity
called the Center for Anesthesia Perioperative Economics, or CAPE. That's going
to be led by Dr. Chris Troyanos from the Cleveland Clinic. And the idea with CAPE
is to develop a long term and comprehensive strategy that looks at new
approaches to payment and how they may be driven through a deliberate policy
process. So no longer being reactive, but being proactive and using CAPE as a
point of interface with federal agencies and other organizations and really
helping us develop and represent a more muscular approach to payment that's
only beginning to be launched now. And I wish we were five years ahead with
that. So that's one.
The other area is our
own budget at ASA. Our budget is really squeezed. Where ASA is a very healthy
financial condition. We have extremely strong reserves and I think we've been
managed fiscally very well during most of my tenure. But programs have grown,
costs have grown, and revenues have remained relatively flat. And as we look at
the next couple of years for ASA, we're looking at very stressful budgets for
the organization. We're in the process of addressing that by closely reviewing
programs, and this is an initiative that our current president, Dr. Champeau,
president elect, Dr. Ron Harter, have put into effect so closely reviewing our
programs so that we can make decisions about things that we might either pause
or maybe improve or things we might sunset in order to improve our fiscal
situation. That's going to be looked at by the House of Delegates in
conjunction with the potential dues increase for 2024. But we're also looking
at improving our process for developing new programs, new products that will
appeal to members, but also new markets. One of the points I often make to
folks is that ASA, at 50 million, it seems like a large organization and it is.
But when you compare us to our sister medical societies like the American
College of Radiology, College of American Pathologists, American College of
Surgeons, we’re substantially smaller. They all have budgets in excess of 100
million. Some of them are approaching multiple hundreds of millions. And that
allows them to do substantially more effective advocacy and deliver more
services and do more, some things we're just not able to get to. hey take more
risk because they just have the that financial strength. We can't. We're very
heavily reliant on dues. How these groups like the American College of Radiology,
etcetera, have gotten there as they've developed a variety of programs based on
their own intellectual capital that serve and improve services in hospitals and
health systems, things like accreditation programs, certification programs,
training for personnel in those hospital departments and other things that
serve a broader market. So we're looking at how we might do that. What are the
areas of ASA intellectual capital that might be turned into value for health
systems that can be improved? So all this is being done through a project we
call the Strategic Revenue Growth Project that's being led by Dr.James Mesrobi
with Lisa Steininger, our our CFO. And they're working with a subcommittee of
the section on Fiscal Affairs. But the idea is to fast track and develop a pool
of ideas, a process for reviewing these ideas, and an organized approach for
bringing these ideas to market. So there is light at the end of the tunnel. But
I think dealing with the fiscal health of the specialty has been a big challenge.
And then finally, I'd
say that we have a good strategic plan, but it's not a great strategic plan.
And the challenge with ASA’s strategic plan is it's still incremental. It's
year to year. I would say it's somewhat reactive to current circumstances. And
for those of you in the audience and I'm sure you that are very involved in
business and business strategy, that effective businesses are not just reacting
and responding to the environment. They're trying to create a vision and a
forward look at the environment they want to create. And so ASA needs a more
effective strategy that's more focused on the future, both for the specialty
and the organization itself. And I have a feeling that that this will be a
passion for the next CEO. How we can do a better job in developing this
strategy, implementing it, executing against it.
DR. DEUTCH:
And it's an excellent
summary. And you kind of ended on the note of what's going to happen next in
the next CEO. So I think most people are aware that your successor has been
chosen. Not everyone maybe. Can you tell us a little bit about how he was
chosen, about this individual, Mr. Riley, and how the transition will go and
how you think the future will go with him in your position?
MR. POMERANTZ:
Oh, I think he's going
to be sensational. So, first, his selection follows a very extensive search
process. I gave my notice in January and the organization did have a succession
plan, well organized and ready to implement. And this is a strength of of ASA
and something that was developed based on the experience of when I was brought
in and improved over the years. So we were ready to go and we executed a search
committee. It was led by Mary Dale Peterson, ASA past president, along with as
Vice Chair Dan Cole, another ASA past president. They retained a national
search firm, after a competitive selection. And they went through all the
stages that you normally do in a search. They went out with a wide call for for
candidates. And, you know, in these executive searches, because I've been
through a few of those, it's not like putting an ad on a website or doing, you
know, something on Indeed. It's a really proactive outreach. They're really
going to various networks with the best talent. And they identified over 150
interested candidates, qualified, interested candidates who submitted their
credentials to the search committee. And this was steadily winnowed down during
a series of interviews in the late spring and during the summer to bring it
down from 150 that were originally vetted to eight who were interviewed on
Zoom. I was not part of that. I was outside the search itself. That eight was
brought down to three who were interviewed in person by the search committee. And
the recommendation was made by the search committee to an entity called the selection
committee, which was a committee of the board that was empowered to make the
final selection. And so you could see it was a, you know, nationally conducted
search very qualified candidates. And they selected Brian Riley, who's been
with ASA for, I think said before seven years, came as an executive from Crane
Communication, one of the best business publishers in the country. He has a
degree from Notre Dame, undergraduate business degree from Northwestern Kellogg
School of Business. So good educational pedigree. But what's most important is,
is his experience in business. And he brought a lot of skills in technology and
strategy, particularly digital strategy, business product development. He
really understood trends that we, and that I and the association industry, were
not really sensing, and he was able to bring these in.
I'll give you one
example. A very important trend in business circles, especially in this whole
digital environment, is to better understand the customer journey, the user
journey, and understand how people make decisions, what their pain points are
and their daily lives. And to really understand the whole person, not just the
professional person, not just understand the individual at the point of
interaction, but really the whole person. And what he brought to the
organization was the ability to develop a competence around user journey
mapping. And over the years, we've been able to develop journey maps for young
members, retired members, members in specialty societies, people who left the
society for whatever reason, people and independent practice and more, to
better understand individual journeys and how our technology can be more user
friendly and more empathetic to individuals. You know, that's just one of many
examples.
So I think what what the
society gains in Brian is somebody whose skill set is very strong and
thoroughly complements mine. It's going to be very strong on business, on the
quality of experience, on program implementation. He's also a good teacher,
good developer of staff. I think the organization's really going to like having
him at the helm of the staff of ASA. He's also a great partner with the
physician leaders. You know, he's worked with many, many of our committees.
They really enjoy working with him. He's developed a lot of credibility. He
loves working with our members. He loves the mission of ASA and the work our
members do every day. And he really enjoys the opportunity to help lead a
professional society.
DR. DEUTCH:
Well, it's it's nice to
hear that you who obviously know him from previous working relationships and
understand the job give him a ringing endorsement. I think that's encouraging
to us members and we, you know, we obviously look forward to working with him.
Speaking generically,
we're talking about your tenure, we're talking about his future tenure. So
we're talking about people who are in the critical role of leadership. We talk
about leadership frequently in the ASA, whether it's actually being a leader on
the level of a division, chief department chair, delegate, officer in the
society, or just being a de facto leader in your clinical setting. Do you have
any advice for members in that regard that they could think about as they frame
their careers?
MR. POMERANTZ:
Sure. You know, and it's
funny, I've done a lot of thinking about leadership and, you know, there's
countless articles, countless books, but you really don't know it until you see
it, you know, And it comes in many shapes and forms. Just the other day I was
at the United counter and a really bad day of travel, and I met somebody who I
realized was a true leader. This person was organizing the people around the
desk at a time that there was chaos because of a lot of cancelled flights, got
everybody calmed down, and was beginning to systematically solve problems. And
I thought, boy, that that is leadership.
And, you know, when I
think about leadership, a couple of the attributes that really stand out to me
is that, first, the most important role of leaders--I've heard this said time
and time again--is to develop other leaders. And so you're an effective leader
if you have a team around you of people who feel that they can not only grow
but grow past you and have a future past you. I think that that ability to just
see leadership, identify leaders, groom leaders is very important.
Secondly, I think
there's a the ability to communicate and build a shared vision. One of the best
things leaders do is in the long term, but even in the short term and I go back
to the United Air representative, who I watched in action the other day. Her
vision is at that time is, we have a lot of people here. We have flights that
are being cancelled. Our job here is to get people booked on flights, get them
calm and keep them confident. So that vision in that moment was the right
vision. But sometimes it's the longer vision of helping people, keeping people
focused.
And then the third thing
I'd probably say would be humility. Humility is critically important. It's not
about you. It's about the organization. It's about the role you play. I'm
always reminded that I'm effective today because I've been given the benefit of
a position in which ASA has entrusted me to provide certain leadership. If I
didn't have that trust, I wouldn't be here. I wouldn't be able to lead. And so
that idea that you're there serving others, you're there serving the
organization, you're serving the people that work for you, you're there serving
your members, and you're there ultimately for the patients they serve. That's
what it's about. And the Jim Collins wrote about this in his book, Good to
Great. He said, you know, leadership really starts with the highest level of
leaders who are focused on their mission, their organizations. They serve with
humility. They could afford to make mistakes, they’re in their journey of
self-discovery, and they lead with humility. I hope that helps. You know,
leadership really is a continuous process of learning and discovery.
DR. DEUTCH:
I think that is helpful
and you make some very good points. Some people are more naturally charismatic
and extroverted, like this person you may see over the desk. Other people do it
in a different way. The point that I would take home is to each his own
personal strengths.
So right now, we have to
take a short break. Afterwards, I'd be interested to hear your thoughts about
the future, about health care and our specialty, and maybe look a little bit
into the crystal ball. So everyone stick with us and we'll be right back.
(SOUNDBITE OF MUSIC)
DR. JONATHAN COHEN:
Hi, this is Dr. Jonathan
Cohen with the Patient Safety Editorial Board. One of the health care
professionals most crucial skills is that of communication with patients and
other professionals. Barriers include misinterpretation of context and
nonverbal cues, as well as differences in language, culture and health care
literacy. Several techniques that are simple to employ have been shown to
overcome these barriers and improve communication. One of the most difficult
conversations to have with a patient or involved health care professional is
when an adverse event has occurred. Approaching these important discussions
using evidence-based strategies has been shown to strengthen the relationship
between the patient and health care professional, decrease malpractice
litigation, and diminish the psychological trauma that health care
professionals feel after being involved in an adverse event.
VOICE OVER:
For more information on
patient safety, visit asahq.org/patientsafety22.
DR. DEUTCH:
Okay. Well, thank you
for coming back with us. We're going to talk a little bit more with Paul
Pomerantz about his thoughts on a more global scale, less about our specific
society, but more about anesthesiology in general, which is facing many
challenges, some of which he's alluded to before. This environment of
challenges, whether it be, you know, financial, political, legislative. Do you
see this as a new phenomenon or is it more of the same just with a different
flavor?
MR. POMERANTZ:
Oh, I think when you
look at the legislative environment, that's been going on with a similar
flavor. I think the biggest changes we're seeing are falling outside that area,
and the demographics of the specialty in the technology and in the in the
market. There's no doubt that anesthesiology is one of the most popular
specialties right now. You could tell by how the programs are being filled. And
I think has exciting potential, and it's demonstrating that potential, to
really transform itself and to transform health care. I have just great
optimism about the future. But I do think that to get there and to realize that
potential, anesthesiology has to think about the factors that are changing it
in real time. And I'm just going to run through five of these right now.
I think one is the
consolidation we're seeing in medicine and in health care. Massive insurance
companies, like United Health Care, which are heavily vertically integrated and
horizontally integrated, cover millions upon millions of lives, but also own
physician practices, own claims management companies, own health care
consulting firms, and really are controlling a lot of the health system. It's
hard for anything other than large entities to negotiate effectively with some
of these massive enterprises. And I don't mean a practice has to have 1000
people, but the traditional smaller practice is going to have a hard time in
this environment. So for anesthesiologists to be successful in the future, they
need to think about the types of entities that can best compete in a system
that consists of large insurers, large health systems and other players. That
doesn't necessarily mean they need to be large practices in and of themselves,
but need to have a strategy to deal with these large enterprises that form the
ecosystem in which they must operate. But my number one point is, size matters
and needs to be considered in strategy going forward.
The second is patients
as partners. The whole patient experience has become just integral with health
care. And so in the things that ASA does and the things that practices do and
that the society does, they have to figure out how we create a more effective
two-way communication with the patient community and look at points of
engagement in the society. We've already begun to do that in some ways. For
instance, with the development of our standards and having patient
representatives available in the development of guidelines. But as we develop
new policies, test new concepts, we need to find out where and how we can
involve the patient and consumer voice. So, you know, patients are ever more
influential as advocates and having them understand the specialty and engaging
them in that in that process is very important.
The third area is the
rise of retail medicine. Medicine is shifting so rapidly and we're seeing new
entities form such as the combination of CVS and Aetna, you know, Amazon's
acquisition of One Medical. And what's happening is the potential for these new
entities to be formed that incorporate primary care in an information
technology driven ecosystem that has the potential of managing huge amounts of
patient information and the flow of these patients. And as things begin to move
from hospital care into greater use of remote monitoring, the companies that
can really control the flow of patients, control that technology, really stand
a chance of controlling the millions of lives that are navigating the health
system every day. And I'm afraid that this trend towards retail medicine that
we've just seen, the beginning of a more consumer friendly health system, it
may or may not provide the quality of care, but it will provide the
convenience. And I think it's going to engage people in ways we haven't quite
yet anticipated. So that's the third trend.
Changing workforce
dynamics. We know that there are challenges with an undersupply of anesthesia
professionals, in fact, across medicine. And we also know that there's
increased demand for surgical services, largely driven by increased sites of
care, surgery that was put off because of the pandemic, the aging of the
population. And so there's real opportunities for anesthesiologists to be
problem solvers in managing this dramatically increasing volume and better
balancing the demand and supply in the workforce. We have a workforce group.
We've convened Workforce Summit One, and we now have Workforce Summit Two,
which will be held at the end of this year. That's really geared at looking at
real solutions to where there may be opportunities to increase the size of residency
programs, to speed the integration of internationally trained physicians in the
workforce, to look at how more effectively we can manage operating rooms and to
look at how we better manage the non-operating room environment. We've begun to
engage some outside stakeholders in some of our work, like the American College
of Healthcare Execs and the American Hospital Association. We do an annual
course now at the ACHE annual Congress, really focused around perioperative
management, and that course is always filled standing room only for the last
three years. This is a real challenge for health systems. It's a challenge for
our members, but it's also an opportunity to lead.
One thing I'll note
about this is we're seeing increased pace of retirement. We're seeing more of
an appetite for kind of per diem or locum tenens work. And we're seeing a
younger workforce with different interests than, let's say, the preceding
generation. It's going to have to change how employers look at them and even
how the society deals with them. So it's going to be, a more diverse in terms
of what people are looking for in terms of their careers and how ASA and
employers will engage with them.
And the final area is
just changing technology. We know just the dramatic impact of remote sensors
and the hospital at home, remote monitors. I mean, people, you know, are now
are leaving fairly major surgery on an ambulatory basis, recovering at home.
And this is going to change the role of the hospital, but greatly give
opportunities, I think, to anesthesiologists. And even more profoundly than
that, I think, is the potential of artificial intelligence to aid in decision
making, help with the prediction of of risk, identify where trouble may be
brewing in the system, a system for obtaining resources and real time insight
into medical decision making. So just some dramatic opportunities but dramatic
changes that have I think in my career have never seen happen so fast, so
simultaneously.
DR. DEUTCH:
So a lot of interesting
information coming from the standpoint of an expert who's been in the middle of
it. And we can say that Brian Riley will have his work cut out for him along
with the rest of our society.
MR. POMERANTZ:
I think so, yeah.
DR. DEUTCH:
And so it looks like
he'll be up to the challenge and we're going to have to obviously work in
tandem with him and with our leaders to to approach all of these things.
MR. POMERANTZ:
One thing in regard to
that is what makes ASA a really magical and an exciting organization is we seem
to have the right physicians and elected leadership at the right time. And I've
had the privilege of working with great presidents, each one who seemed up to
the task of managing the the challenges of the moment. And I could see in the
lineup of presidents that follow working with Dr. Michael Champeau now,
followed by Ron Harter, and then Don Arnold, that they bring the skills,
insight and sensitivity to really effectively partner with Brian to really help
address these big issues.
DR. DEUTCH:
That's very good to
hear. Um, we're going to come to one last question here. Just talking on a
personal level, you've been, as I mentioned before, a prolific contributor to
the ASA Monitor, which I think, you know, I certainly appreciate as an
editorial board member. And I think that hopefully the readers and myself have
appreciated just hearing your perspective because. You don't necessarily get to
have one on one conversations with you. As a, not a writer but a reader of the
publication, what do you find most enjoyable? Do you have a favorite column? A
favorite bit of recurring information? Or what about it do you find most
interesting when you are actually a reader?
MR. POMERANTZ:
Well, there's a couple
of things, and I got to give Dr. Shafer a lot of credit. He has really
transformed the publication to make it a lot more interesting. And a faster
read that I really enjoy reading about current trends, issues, challenges. I
really love his reporting on some of the medical and scientific trends facing
the specialty. So, for instance, the September issue included a really--and I
didn't know a lot of this--about the new generation of weight loss medications
and what the implications could be for the treatment of individuals, what the
risks were, what the next weight loss medications might look like. And as
somebody who kind of grew up with a non-medical and scientific background, he's
made it really easy to understand a lot of these things. He's covered Covid well.
He's covered a lot of these technological advancements well. So there's really
good stuff that I could read and then better understand the impact that's going
to have on my job and role.
And the other thing,
quite frankly, you know, I mean I just go through it page by page because it's
a great way of just seeing what's happening in the organization, the committee
news and all that. But I really enjoy the perspectives from young members that
appear in there and what issues that they're honing in on and what's important
to them. Specifically hearing from the residents that I don't normally interact
with and so that the columns they write and contribute to hold a great deal of
interest for me, because that's the next generation. And I could see how
they're looking at the society and the value we provide.
So those those are the
things I really, really enjoy. And I have to say again, I love these podcasts.
I think they're just really great way of hearing from the experts in our field.
So I'm happy to be part of this one.
DR. DEUTCH:
Thank you. And we're of
course, happy to have you. You shared a lot of insight, a lot of perspective
about the future, the past, and your experiences are very, very valuable,
certainly to me because I've, again, not had many one on one conversations with
you. And I think that's the same for many members. They got a lot of
interesting information about this and also just some hope for, even with the
transition like this, that we have the ability to even take off and go accomplish
even better things?
MR. POMERANTZ:
No doubt.
DR. DEUTCH:
Paul, I want to thank
you so much for joining us. I want to let readers know that they can read
Paul's article, either in print or on the asamonitor.org. And there's obviously
much more interesting information in each and every issue. We hope you'll
subscribe and follow or share with a friend in terms of our Central Line
podcast as well, which Paul made a plug for and I agree. I think it's been
really fun for me and I've enjoyed listening to others that I haven't been
personally part of. Join us again. Tune in soon and we look forward to seeing
you then.
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